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Market Appeal

Sales Potential​

​Recent trends in popular culture show a huge gravitation towards themes that are dark and macabre. It seems every other popular television show includes vampires, zombies or some other supernatural element with haunting undertones.



Notebook Nightmares intends to reach these same audiences with its dark and menacing images: the things nightmares are made of. It has the potential to appeal to a wide consumer base, with its conceptual presentation and overall uniqueness. While its composition will certainly appeal to the art community, Notebook Nightmares can also be appreciated by the general consumer who appreciates creepy tales and visuals. Due to content, Notebook Nightmares would be directed towards a mature demographic.



This book really has no competition; its complete individuality places it in a league of its own. Notebook Nightmares has the potential to become the next "Emily Strange".

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